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    FashTechTV Roundups

    This was InStore, Our Immersive Event on the Future of Retail

    We’re so excited to share this highlights reel of InStore with you! For those of you who missed it, InStore was our immersive event on the future of retail, which took place May 2ND at the Design Exchange in Toronto. Put on in partnership with AR company ModiFace and the City of Toronto’s Digitial Main Street initiative, InStore sought to explore how three emerging technologies—namely AR, VR, and AI—are shaping the future of how we shop and sell. For those of you who came out to the event THANK YOU SO MUCH 🙏🏼 for being there and for your support of Electric Runway and the fashion tech community. Sign up for our email newsletter to stay in the loop about events like these!

     

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    Amazon Introduces Echo Look

    #OOTD and #OOTN Instagrammers rejoice, your favourite new gadget is on the way. The Echo Look is a new fashion tech device from Amazon that combines everything you love about AI…

  • News

    ElektroCouture presents #MarleneGlows

    We’re continually impressed with the house of Elektrocouture, and their latest creation is no exception. In case you haven’t heard, Elektrocouture is one of the only fashion houses in the world producing prêt-à-porter fashion…

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    Let Talk About Bots, Baby

    Back in November, we asked, have chatbots gone chic?  Episode 42 of the podcast introduced you to Epytom, a digital styling service founded by Anastasia Sartan and Marianna Milkis-Edwards. The premise of the bot, which talks…

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    Would you wear this Smart Bra?

    Wearable tech is getting more intimate than ever. As sensors become thinner and more flexible, it’s becoming easier to integrate technology into textiles. A new wave of fashionable wearables won’t just sit…

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    These Yoga Pants are Made from Recycled Bottles

    As consumers become more conscious of where their fashion comes from, we’re beginning to see more ethically sourced and produced products hit the market. Just last month our friends at Rothy’s…

  • Press

    WWTO Celebrates Women + Wearables

    Special thanks to Jessica Galang of Betakit for this write-up covering Electric Runway & WWTO’s Women and Wearables event, which took place last month at the MaRS Discovery District in Toronto…

  • News

    Electric Runway Seeks Volunteers in the 6ix

    Electric Runway has teamed up with the Design Exchange, StartupHere Toronto, the City of Toronto, and ModiFace to bring you InStore, an immersive event on the future of retail (May 2,…

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    First Look: Fitbit Alta HR

    While we’re not ones to share “shiny new object” posts regularly, when it comes to Fitbit, we can’t help but pay attention. The company is one of the most successful wearable…

  • Press

    March’s #WWTO Showcases Women in Hardware

    Thanks to BetaKit for covering our upcoming event on Women & Wearables on International Women’s Day. Read the full article on BetaKit here.   Women still earn 74 cents on the…

  • Press

    ER Founder Amanda Cosco Featured in Closet Space

    Earlier in the year, Electric Runway founder had the opportunity to be interviewed by Ashley Kilback of Closet Space. Amanda Cosco is a multimedia journalist who lives for fashion technology. In…

  • Publications

    Cover Girl Launches AI-Driven Customization App

    As made-to-order makeup upstarts such as Toronto-based Bite are gathering momentum, beauty brands everywhere are innovating to offer more personalized products and experiences. This month, Cover Girl is officially rolling out…