Augmented reality has the power to drive social commerce and move the needle for retailers. In this interview, Electric Runway founder Amanda Cosco interviews Matt Bolivar, the Retail Vertical Lead for Snap (Snapchat) Canada. Their conversation touches on the kinds of AR experiences retailers can create, the tools available to brands such as camera kit, the the company’s plans for the future of shopping. This interview took place on the Radical Retail stage at Elevate Conference on September 21st, 2022 in Toronto.
Augmented Reality as a Driver for Social Commerce | Interview with Snap Canada at Elevate
