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Virtual Stores | In Conversation with Emperia VR

During the pandemic, retailers and brands had to transition quickly to digital to continue to do business, and the fashion industry was no exception. A number of brands like Puma and retailers like Selfridges experimented with virtual showrooms—which are defined…
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An Upcoming Talk on Circularity in Fashion

Electric Runway Founder Amanda Cosco is looking forward to sharing her insights an expertise at an upcoming talk at George Brown College in Toronto. The panel will be discussing the value of goods in the circular economy. Attendees can expect…
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Lectra’s Ideation Los Angeles

Electric Runway was on the scene at FIDM (the Fashion Institute of Design and Merchandising) for Ideation Los Angeles, an event put on by Lectra. For those who aren't familiar, Lectra is a leading player in the fashion, automotive, and…
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Trying a 3D Body Scanning App for Custom Jeans: Unspun

Creating a 3D body scan may be the future of shopping for fashion online. Combined with artificial intelligence, 3D body scanning is digitizing the made-to-measure process. In this video, fashion innovation journalist Amanda Cosco shares her experience creating a customized…
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November 2022 Fashion Innovation Roundup

Welcome to the Fashion Innovation Round-up, a monthly summary of the most salient stories at the intersection of fashion and technology. Executive Summary As the holiday season kicks off, marketing campaigns are in full swing. Despite the ongoing crypto crash, …
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October 2022 Innovation Round-up

Welcome to the Fashion Innovation Round-up, a monthly summary of the most salient stories at the intersection of fashion and technology. Executive Summary The spookiest thing about October this year had nothing to do with Halloween. It was the price…
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