Finland Travel Diary
Fashion Futurist Amanda Cosco travels to Finland to give a keynote talk on how the fashion and beauty industries are adopting emerging media—specifically augmented reality (AR) and virtual reality (VR).
FashTechTV
Trend Spotting: Mass Customization with Wiivv Wearables
Today we're exploring the concept of mass customization through Wiivv (I'm still unsure if it's pronounced "Wive" or "Weave." Wiivv is a shoe and insole business that promises "footwear made for your body from your phone." The company takes advantage of the…
Testing Reebok’s New Pure Move Sports Bra
We put Reebok's new Pure Move Sports Bra to the test at MOVE Fitness Club in Toronto. The bra includes a motion-sense technology as well as a gel inspired by NASA called Sheer Thickening Fluid, or STF. The fluid helps…
Top Travel Tech
Those of you who know Electric Runway know we absolutely love travel. Recently, we took a road trip across Canada's east coast to explore four provinces. We made this video of all the tech we took with us! THE TECH:…
How AR and VR Will Impact the Future of the Fashion Industry
Fashion futurist Amanda Cosco shares insights into how augmented and virtual reality will impact all aspects of the fashion industry— from manufacturing to marketing.
Instax SQ6 Review and Comparison
While smartphones and digital photography have changed the way we capture and share moments, instant cameras have been making a comeback. We review the new Instax SQ, a square-format film camera from Fujifilm, and compare it with its predecessor, the…
How Automation Will Impact Garment Workers in Bangladesh
Bangladesh is the number two exporter of ready-made clothing in the world, surpassed only by China. For this rapidly developing economy, the garment industry is the single source of growth and the primary source of foreign exchange earnings. In a…
Style meets Science in an Upcoming Fashion Exhibition at the ROM
When most of us think of haute couture, we think of style and not science, but an upcoming exhibition in Toronto will show how one artist fuses fashion design with technological innovation. Iris van Herpen: Transforming Fashion is a major…
How the Mircofactory is Transforming the Textile Industry
The trade show floor roars with the sound of machinery. Steam puffs towards the ceiling as automated cutters, sewers, and other manufacturing equipment dance in circuits in a grand display of industry. It's Electric Runway's first time at Texprocess Americas 2018, and…