
When we think of smart fabrics, we often think of fabrics with sensors inside them meant to monitor our body’s activity or temperature, but not all innovations in fabrication are digital. In fact, most of the time they’re chemical. Today’s guest on the Electric Runway Podcast is Fi Paziana, a Milan-based ex-investment banker-turned fashion designer who is launching her debut collection featuring a patented, lab-verified smart fabric. This fabric acts as a filter, protecting the wearer from harmful UV rays while still allowing UVB rays through in order for the body to produce Vitamin D. This fabric is a breakthrough when you consider that one billion people worldwide suffer from a deficiency of Vitamin D. Fi is on a mission via social media, with her 2.5 million views on TikTok, to help correct it, starting in the realm of modest fashion.

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Fi Milano on TikTok: https://www.tiktok.com/@fi.milano