Finland Travel Diary
Fashion Futurist Amanda Cosco travels to Finland to give a keynote talk on how the fashion and beauty industries are adopting emerging media—specifically augmented reality (AR) and virtual reality (VR).
Augmented Reality
Amanda Cosco Opening Keynote at Mindtrek
In October 2018, Electric Runway founder Amanda Cosco was an opening keynote speaker in Tampere, Finland for Mindtrek. Her talk focused on how augmented and virtual reality are changing the fashion industry.
Enabling 3D Commerce with Shopify’s Daniel Beauchamp
This week on the Electric Runway podcast, Fashion Futurist Amanda Cosco interviews Daniel Beauchamp, the head of VR and AR for Shopify. Shopify is a leading e-commerce company that provides merchants all over the world the digital tools to sell…
H&M Turns to Voice and AR in an Effort to Recover from Declining Stock Prices
In a series of efforts to win back consumers and recover from declining stock prices, H&M is turning to technology. Yesterday, the company announced new high-tech features during Stockholm Fashion Tech Talks, a conference on fashion digitization. Working with Google, H&M has developed…
Electric Runway featured on NTDTV
We're proud that our coverage of Zara's Augmented Reality app has been featured on NTDTV. Check out the segment below, which pulled from our FashionTech Friday series, a weekly round-up of the latest news in the industry. https://www.youtube.com/watch?v=GfkFh0nQaQI
Why AR is Our new Mirror
In this episode of the Electric Runway podcast, journalist Amanda Cosco interviews Karim Roushdy, the founder of Meraya. Meraya is an augmented reality app for trying on accessories. The app leverages facial recognition technology as well as artificial intelligence to…
Putting the ‘AR’ in Art
Before Nintendo and PlayStation became household staples for middle-class American gamers, there were the arcades of the late 70s and early 80s. For many of that era, games like Donkey Kong and Space Invaders were first experienced as big blinking…
AR + VR Industry Night in Toronto
On August 2nd, 2017, I had the opportunity to take the stage at House of VR for We Are Wearables' VR/AR Industry Night. For those not in the know, We Are Wearables is the world's largest wearable technology community, with…
Decoded Beauty (New York)
Following the SELL-OUT first edition, Decoded Beauty returns on November 2 at ArtBeam, New York (alongside our Fashion Summit). Join us to debate the industry’s challenges and explore what’s in store for the future of beauty and tech.