Friday, November 25
Garmentory scores $2 million in investment, Drawsta releases personalised AR t-shirts, and two fashion tech opportunities you don’t want to miss. It’s Friday, November 25th and here’s what you need to know in #FashionTech
Drawsta
Drawsta Unveils Customized AR T-Shirts
Just in time for Black Friday, our friends at Drawsta have released their customised augmented reality tees. Wearers are able to personalize text animations and emoji, which appear on the shirts when viewed through the Drawsta app. The shirts retail for $36,…
Heather Lipner: “Augmented Reality is a New Dimension for Fashion”
On this week's episode of the Electric Runway podcast, fashion tech journalist Amanda Cosco speaks with an entrepreneur who's combining apparel with augmented reality in the cheekiest of ways. Heather Lipner is the creative mind behind Drawsta, a line of t-shirts…