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October 2022 Innovation Round-up

Welcome to the Fashion Innovation Round-up, a monthly summary of the most salient stories at the intersection of fashion and technology. Executive Summary The spookiest thing about October this year had nothing to do with Halloween. It was the price…
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Tech Takes Over New York Fashion Week

Technology has always played an interesting role at New York Fashion Week, but this September it seems the headlines were dominated by news of augmented reality filters, NFT drops, and collaborations with gaming platforms. Technology continues to play a role…
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Tommy Hilfiger Launches its own Game on Roblox

American brand Tommy Hilfiger has launched its own game inside the Roblox platform. Tommy Play dubbs itself "a city reimagined, rediscovered and replayed," where gamers are invited to collect Tommy Tokens to exchange for items like windbreakers, t-shirts, tank tops,…
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